McDonald’s Encouraging Franchises to Stay Open on Christmas Day
If Santa Gets Hungry After Delivering Gifts, He can Always Grab A Big Mac – McDonald’s Encouraging Franchises to Stay Open on Christmas Day
For the first time in their 72 year history, McDonald’s is going to be open on Christmas Day. Corporate locations are going to be open; and, according to a memo sent by COO Jim Johannesen, they are strongly encouraging franchise owners to keep their locations open as well.
According to the memo published by Advertising Age, Johannesen wrote, “”Ensure your restaurants are open throughout the holidays,” sending it just before Thanksgiving. “Our largest holiday opportunity as a system is Christmas Day.” (dailyfinance.com)
Part of McDonald’s Mission Statement is “We are committed to our people”; yet, it has been reported that employees who have to work on Christmas day will not be paid any special wages above and beyond their normal pay. I bet the minimum-wage employees forced to come in instead of being with their families will feel like the company is committed to them.
Their Mission Statement continues to read “We operate our business ethically”; I suppose it depends on what your ethics entail. If you believe the profit of one day is worth low employee morale, poor public relations, and becoming a cog in the wheel of the retail moral bankruptcy in this country; then, yes, by all means, you are operating ethically and morally.
Of course, “We grow our business profitably” part of the creed of every business is listed on McDonald’s Mission Statement as well. I will not be contributing to their profits any time soon; not that my quarterly craving for an Egg McMuffin will put a dent in their margins, but I want my outrage to be heard, darn it.
I recall growing up when Thanksgiving, Christmas, and New Year’s Day were all spent home with family and loved ones; they were not spent out and about looking for the next bargain at Walmart, or an artery clogging meal that you could get any other day of the week. Holidays were special days meant to be savored because they only occurred once a year.
I realize not everybody celebrates these same “special days”, or there are people who no longer have family; however, there are people who are forced to work in these stores and fast-food places that have families and would rather be home with them. On the other 360 some odd days a year, everything is open; don’t you get your fill then?
McDonald’s Mission Statement