Las Vegas: Paul Jacobs opens CES with Guillermo del Toro, Marron 5 and Big Bird

Photo By Claudia Ponce

By Albert Angulo

Paul Jacobs opened the annual CES Show on Monday with a “Born Mobile” theme, saying, many as a million new smartphones are being added to mobile networks every day, roughly double the number of babies born daily. CES, attracts thousands of exhibitors. It is expected to attend by more than 150,000 people; CES is used by the industry each year to

Photo By Claudia Ponce
Photo By Claudia Ponce

showcase upcoming products ranging from cellphones to giant televisions. In the keynote, which was historically reserved for Microsoft Corp, Jacobs streamed a clip for an upcoming movie using his company’s new chip Snapdragon 800.

Qualcomm is the world’s biggest maker of chips for cellphones. He also showed how the chip, which it will be available in the second half this year. This would support mobile video games with a much greater level of detail than today’s most powerful phones.
The Snapdragon 800 chip can also support recording and playback of ultra high-definition video, which has roughly four times the resolution of high-definition TV. Microsoft Chief Executive Steve Ballmer said last year, that CES 2012 would be his company’s last time leading the show and exhibiting there, as it no longer fitted with Microsoft’s timeframe for product launches.
But Ballmer joins Jacobs on stage for part of the presentation, promoting phones based on the Microsoft Windows Phone 8

Photo By Claudia Ponce
Photo By Claudia Ponce

operating system. Amount other guests included Mexican film director Guillermo del Toro, who showed a clip of his new movie. “Technology has allow our imagination to meet our creation” del Toro, said. Also Sesame Street character Big Bird, show off an upcoming children’s application called Big Bird’s Words.
Pop rock band Maroon 5 ended the event by playing several hit songs including one called Payphone. “I think that song should be called cellphone,” quipped Jacobs before saying goodnight.

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