Dancing with the Stars (ABC) has a chance this year to rebound from a two-year ratings slump and become one of the most-watched TV shows of the season, if — and it’s a big if — they have managed to sign up the right celebrities to attract and maintain the American public’s attention throughout the course of the season.
Though the celebrity cast of Dancing with the Stars won’t officially be announced until September 4, on n Good Morning America (GMA), but several names have surfaced who are regarded as being as good as confirmed.
King of Queens star and former Scientology adherent, Leah Remini, is one, and a slimmed-down Nicole “Snooki” Polizzi, from Jersey Shore.
Also, Valerie Harper, 74, whose brain cancer appears to be in remission after having been told she had just three months to live, has been mentioned by TMZ as being a cast member. If she is dancing on the stage, she is sure to elicit a lot of crowd sympathy and provide some tear-jerking moments that might attract bigger ratings in households across the country.
Actress Elizabeth Berkley from Showgirls, Glee star Amber Riley, and singer Christina Milian (who was a past host of The Voice) will be some of the other celebrity cast members, according to TMZ.
Dancing with the Stars suffered a huge ratings plunge when it went up against The Voice (NBC). Besides the competition against another great show, DWTS had another problem: viewers didn’t want to watch celebrities who are good dancers, they preferred to see celebrities who sucked at dancing, ones they could better identify with.
Last spring, DTWS did not do much better. Though Andy Dick wasn’t the world’s best dancer, he was not a celebrity who lured enough of an audience to boost the overall rating very much. The series went up in the ratings, but still got their second-lowest numbers ever.
Besides getting the “right” celebrity cast members, another move that ABC made which might help DWTS’s ratings is that they have only scheduled it for one night per week, unlike the two nights of past seasons.
Even with its lower ratings, Dancing with the Stars has enough of a fan base to provide a much-needed ratings boost for another ABC series, Good Morning America. GMA’s ratings soar when cast members who get booted off of DTWS appear on it. When last year’s cast members were announced, it enabled GMA to beat Today in the ratings by over a million viewers, proving that DWTS is still a fan favorite.
Will the new celebrity cast members of Dancing with the Stars provide just the right combination of factors for enough viewers to tune in to make DWTS rebound and become a ratings giant again, or will The Voice be too big of a challenge to overcome and beat them out in the fall ratings war? Be sure to check out this coming fall’s season to find out for yourselves!
Written by: Douglas Cobb