The iPad Mini with retina display was revealed at the Launch Day in San Francisco. It and the iPad 5 quickly became the most talked about products and speculation surrounded the release date. It is no wonder that people want to get their hands on the new iPad Mini.
The most surprising thing about the release is that there wasn’t the build up that all other Apple products have had, especially the most recent releases the iPhone 5S and iPhone 5C. The iPad Mini was not expected until the end of the month but the company surprised everyone. It is unclear whether this was on purpose or not.
So far, the display suppliers, LG and Sharp, are struggling to meet the targets. Tim Cook, CEO of Apple, cannot confirm that there will be enough supply for the demand in time for Christmas. There could be a lot of unhappy children and adults waking up on Christmas morning. This quiet release could be a way to combat those target problems.
The iPad Mini with retina display is taking the style of the iPad Air, in terms of thinness and lightness. It will be comfortable for people to hold and carry around with them.
The iPad Air is already available. It was announced at the same time as the new Mini but was released on November 1. The downside is that it is taking 5-7 business days for shipping. The Mini on the other hand shows that it will be available within one business day. This seems optimistic for the mass production issues the company is facing.
The response to the release of the Air has already been excellent. Apple hopes that it will continue with the Mini. There is still the iPad 5 to be released. Customers have more choice than ever when it comes to Apple tablet computers. At the launch event, Apple also announced the new Mac Pro, giving consumers a new choice for laptops.
The new iPad Mini has a 7.9 inch display and will show all videos and photos in razor sharp detail. The display is an amazing 3.1 million pixels—a HDTV only has 2.1 million! The chip to power the device is the same as the iPad Air, a 64-bit chip.
When it comes to price, it is about the same as other Apple products. The cost for a WiFi only 16GB Mini will set you back £319, with a mobile network model that rises by an extra £100. 128GB versions are available for £559 for the WiFi only model and £100 extra for the mobile network enabled option.
The team is working hard to make sure there are enough products for all consumers who want one. Only time will tell whether the supply can meet the demand.
By Alexandria Ingham