Potato Chips Covered with Chocolate Lay’s Latest Snack (Recipes & Video)

Potato Chips Covered with Chocolate

Nothing quite says the holidays like chocolate-covered potato chips. At least, that’s what Frito-Lay is counting on: consumers who are considering what salty-sweet snack chip to purchase this holiday season, choosing their latest product, Lay’s Wavy Original Potato Chips Dipped in Milk Chocolate.

The new flavor of Lays potato chips will be available beginning next week, and they will be sold only through the holiday season. According to a Frito-Lay spokesperson, the snacks will retail for the princely sum of $3.49 per 5-ounce bag.

According to an official who works at the company, to USA Today, if the sales of Lay’s Wavy Original Potato Chips Dipped in Milk Chocolate prove the product to be a hit, it might be sold throughout the year.

The vice president of marketing at Frito-Lay, Ram Krisnan, said that the holiday season will be a trial for the chocolate-covered potato chips. He stated that the company “wanted to test our way through this before we go big.”

Krisnan continued, saying that if the product is successful, it might lead to Frito-Lay putting other new creations on the market,  “to offer other flavor combinations that we’ve never done.”

Where will you be able to purchase Lay’s Wavy Original Potato Chips Dipped in Milk Chocolate?

You will only be able to purchase Lay’s Wavy Original Potato Chips Dipped in Milk Chocolate only at Target stores, at least, initially. If they become wildly successful, the Frito-Lay company will likely also sell the chips at other retail locations.

Frito-Lay is the most recent company to join the trend of creating a sweet and salty snack chip. USA Today mentions others, such as chocolate peanut butter covered Bugles and Kettle’s maple bacon-flavored potato chips.

Also, Frito-Lay might be thinking about tapping into the high-end snack market typically associated with stores such as Nunu Chocolates and Neiman Marcus; though, salty-sweet snacks are, as well, an extremely popular staple of county and state fairs.

The last two sources mentioned, below, AllysonKramer.com and AllRecipes.com, will direct you to two websites which have recipes for making your own versions of this latest offering by the Frito-Lay company.

There are also YouTube videos on how to create your own version of Lay’s Wavy Original Potato Chips Dipped in Milk Chocolate. I have included one of them right before my list of sources below, though the one I chose has the chips just partially covered with chocolate.

The attractive-looking golden bag with its somewhat elegant font is one indication that Frito-Lay would like to target a more upper-scale, gourmet market with their latest potato chips.

Are you excited about trying out a bag of Lay’s Wavy Original Potato Chips Dipped in Milk Chocolate? They might not be the healthiest snack food for you, but they are definitely tasty! Please let me know in the comments area, and also let me know if you try out any of these recipes, or one of your own!


Written by: Douglas Cobb

Here is the video of how to make chocolate-covered potato chips


RSS Guardian Express

  • Autism and the Challenges of Easter April 18, 2014
    For most families living with an autistic loved one, everyday holds certain demands. Holidays, like Easter, provide even further challenges for those with autism. The traditions most people take for granted must be approached from a unique perspective. Zack, who is 11 years old, is moderate to high-functoning on the Autism Spectrum. He loves the […]
    Stacy Lamy
  • Peaches Geldof Funeral Arrangements Shared April 18, 2014
    The funeral arrangements for Peaches Geldof have been shared by her family. It will be a private funeral on Easter Monday (April 21), and will be held in the same church as her mother’s funeral. St. Mary Magdalene and St. Lawrence Church in Davington is also the same church that the 25-year-old socialite married and […]
    Alexandria Ingham
  • Game of Thrones Spoilers Ruining the Experience? April 18, 2014
    Sharing spoilers of Game of Thrones is ruining the experience for some people. They do not want to know what happens in the episodes before they get a chance to see it themselves. The issue reached its peak so far this week after many publications started sharing the events of the “Purple Wedding” just after […]
    Alexandria Ingham
  • Game of Thrones Spoilers Lead to Arguments Online April 18, 2014
    The internet has been surrounded with Game of Thrones spoilers this week that include the death of a certain character, and it has led to arguments online. Many people who have not read the books or seen the episode yet have gotten annoyed at publications for sharing the details of the character’s death, and even […]
    Alexandria Ingham
  • Miley Cyrus Hits Out at Hospital Rumors April 18, 2014
    Miley Cyrus has hit out at rumors suggesting her recent trip to hospital was due to her partying ways. A number of publications decided to jump on the idea that the 21-year-old was out partying in a way to get over the recent death of her dog, Floyd. In a statement, which she linked to […]
    Alexandria Ingham

Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Join 626 other subscribers