The two top dogs of the comic book industry, Marvel and DC, are in the midst of a Hollywood showdown. There is no denying that the two companies have competed in the comic market for several decades. Although their media has changed to movies, the feud has not gone anywhere.
As many fangirls and fanboys may have noticed Marvel has been dominating the superhero movie industry for well over a decade. Since Marvel Studios’ X-Men was released in 2000, they have been busy bringing their beloved characters to the big screen. The studio made several solo films for their more popular super heroes, the most successful being Iron Man and Thor. The solo films were all prequels that prepared the audience for The Avengers’ big release in 2012, a film that grossed over one and a half billion dollars.
DC Entertainment has been attempting to keep up with their household names as well. The company recently announced that a Justice League movie is in the works. The film will be a follow-up to the long-awaited Batman vs. Superman movie. Man of Steel’s Zach Snyder will be directing the film, and it is expected to be released in 2016. Henry Cavill will be returning as Superman, and Ben Affleck is set as the new Batman, since Christians Bale’s retirement from the character. Gal Gadot has been cast as the new Wonder Woman and the other famous members, such as Aquaman and Flash, have yet to be announced. Back in 2008, the movie nearly went into production, with Mad Max’s George Miller set to direct, but production was halted at the last minute.
Many fans have argued that DC needs to go the Marvel way when preparing for the big team release by making solo movies for their more popular characters first. Although DC has had success with the Dark Knight series, they have not been so fortunate when attempting to bring their other characters to life. Even one of their arguably easier to market heroines, Wonder Woman, encountered problems when NBC dropped her 2011 TV show. The show starred Adrianne Palicki, who was better suited for the roll over the frail Gadot. DC’s Green Lantern movie was also a disaster and was slammed with bad reviews.
With Marvel blowing DC out of the water in the box office it does not look like much of a showdown at all. Remember DC is not like Marvel in several ways, and Marvel even seems to have a few advantages. For starters, DC works out of the busy Warner Bros Studios, while the Disney-owned Marvel has its very own studio, which was founded in 1993. The studio started out with a bang, releasing several animated series until the release of Blade in 1998, which was their first live-action movie. The blockbusters keep rolling in. DC, on the other hand, has done the exact opposite, releasing mostly cheaper to produce animated movies.
DC Comics has a number of famous characters under their belt, but when it comes down to it, Warner Bros cannot make the numbers work for any films outside the Batman and Superman series. If there was a DC Studios out their, fans could be certain that the comic legends were getting the treatment they deserve. Unfortunately, when it comes down to the suits at Warner Bros, every franchise is broken down into a matter of profit. All we can do is hope Snyder and David Goyer do their best incorporating the various characters in the DC universe and remind the world that DC is still one of the top names in the comic industry. Marvel and DC have a long movie battle ahead of them. Just as fans enjoy watching each company’s heroes battle it out, Hollywood loves a good showdown as well.
By Morgan Louchen