KneeBouncers Joins BabyFirst to Develop Interactive TV Series

KneeBouncers and BabyFirstTV Partner in new television seriesKneeBouncers, LLC, which is a 10 year veteran of desktop and mobile children’s content, recently partnered with BabyFirst to launch a new television series called The KneeBouncers’ Show. The KneeBouncers’ Show is a character-based series encouraging learning, creativity as well as play. This new series from multi platform media property will persuade the 81 million BabyFirst TV viewers to learn while playing.

Many of the themes discovered on BabyFirst will now be available as apps which will allow young families to go beyond the normal television experience and actually become immersed in the KneeBouncers world. KneeBouncers is poised for growth as they expand to television. This new series adds exciting new entertainment to BabyFirst’s popular lineup while expanding the KneeBouncers mission to encourage babies, toddlers and preschoolers to “play with purpose.”

One of the co-founders of KneeBouncers, Kurt Dommermuth, said the partnership with BabyFirst is definitely a win for their company but more importantly for young families. Another of KneeBouncers’ co-founders, Punch Robinson, said that what the partnership does with BabyFirst is gives them the opportunity to reach a much greater audience. Robinson said BabyFirst is a great company which focuses on distributing high-quality things to their young audience and KneeBouncers is thrilled to be a part of their family.

Sharon Rechter speaks well of KneeBouncers as well. Rechter, who oversees BabyFirst’s EVP Business Development and Distribution, said KneeBouncers is a creative and clever property which they are very pleased to include in their lineup. KneeBouncers is a great example of how a brand can originate from a game and grow to many other platforms.

KneeBouncers is a veteran content creator for children ages 0-4. KneeBouncers began creating innovative children’s content in 2003 with a web site that currently offers over 50 games for desktop computers as well as mobile form in Google Play, on iTunes and the Amazon app store. Since its inception, KneeBouncers has grown to become an age-appropriate, entertainment and educational staple for millions of families worldwide.

BabyFirst is the premiere baby-focused TV channel and new media company which is dedicated to delivering quality educational and entertaining content for young children and their parents. Working closely with an extensive network of renowned authorities in every area of early childhood education and psychology, BabyFirst is a trusted, age-appropriate TV network, website and mobile app creator.

Currently content from BabyFirst is accessible in 35 countries which include over 81 million households. BabyFirstTV is on the top five U.S. satellite and cable operators; it is available as a premium service in selected Comcast and Charter markets and included in the basic package on Dish Network and DirecTV.

The new television series and its accompanying apps will encourage young children to learn things like letters, shapes and numbers; the supplementary apps will be available for viewers to download. The new show will launch April 2014 to BabyFirst’s domestic and international audience reaching 81 million homes, and will be featured both on television and on BabyFirst’s wide mobile network.

KneeBouncers, which is an expert of desktop and mobile children’s content, recently partnered with BabyFirst to launch a new television series called The KneeBouncers’ Show. This children’s show is a character-based series which encourages learning, creativity as well as play for young audiences world-wide and will persuade the 81 million BabyFirst TV viewers to learn while playing.

By: Cherese Jackson (Virginia)


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