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Diet Pepsi Sweetener Switch Not Likely to Put Fizz Back in Sales

Diet Pepsi Sweetener Switch Not Likely to Put Fizz Back in Sales

Sales of diet soft drinks continued to slide last year. In an attempt to stop freefalling sales, PepsiCo Inc. announced Friday that it planned to remove the sweetener aspartame (and substitute another) from Diet Pepsi products in an attempt to address consumer health concerns about the artificial additive. The sweetener switch, however, is not likely […]

Flash Crash Contributor Arrested on Tuesday

Flash Crash Contributor Arrested on Tuesday

The 2010 Flash Crash might have been all over the news with the news of the latest arrest of Navinder Singh Sarao on Tuesday, but still some people are unclear what exactly happened and how big a deal it was. On May 6, 2010 the U.S. stock markets and the Dow Jones index had trended down for […]

The Difference Between Hemp and Marijuana

The Difference Between Hemp and Marijuana

It is common to support the marijuana business model, however this discussion is split, there is medical marijuana that is legal in 23 states plus D.C. and there is the legalization of recreational marijuana which is legal in four states. Sanjay Gupta M.D. for CNN hosted, Weed 3: The Marijuana Revolution, it was reiterated by […]

Lilly Pulitzer for Target Chain’s Latest Problem

Lilly Pulitzer for Target Chain’s Latest Problem

Target cannot win for trying. The discount retailer hoped the launch of its latest designer collaboration would produce sales and positive word-of-mouth for the chain, which has suffered since a large data breach in late 2013. The Lilly for Target collection, featuring the colorful bright prints and signature resort wear styles of the late Lilly […]

Bank Accounts Not Accessible to Billions

Bank Accounts Not Accessible to Billions

In the U.S. and other higher-income countries, people take bank accounts for grounded as paychecks are direct deposited, debit cards are used for $5 lattes and parking meters, and carrying cash is more and more unnecessary. It may be easy for a high school kid in Los Angeles to open a checking account, but for […]

Effective Communication Is Essential to Business Success

Effective Communication Is Essential to Business Success

As technology continues to advance it seems the art of communication is suffering greatly. Technology is designed to enhance the practice of business but in order to use it correctly people must understand the pros and cons when incorporating certain aspects. The failure to utilize technology correctly can negatively impact efficiency and communication. In business, […]

Paid Search Marketing: Information on SEM and SEO

Paid Search Marketing: Information on SEM and SEO

Search engine marketing (SEM) was originally used as a blanket reference to encompass both SEO, which stands for search engine optimization, and paid search activities. SEM is the process of gaining website traffic by purchasing ads on search engines. However, the industry has adopted the SEM acronym to refer solely to paid search activities as […]

Walgreens Seeks to Set Its Global Position With Consolidation

Walgreens Seeks to Set Its Global Position With Consolidation

Walgreens seeks to set its global position with consolidation of smaller drug stores in the United States. Consolidation would be the result of new federal cost tightening under the Affordable Health Care Act, Walgreen officials said. The company, Walgreens Boots Alliance, is readjusting to its own consolidation of the American company and the British health […]

Oyster Upgrades Online E-Book Services

Oyster Upgrades Online E-Book Services

Amazon is faced with new competition as Oyster, a fledgling online service in comparison, is upgrading their e-book subscriptions for their customers. On Wednesday, Oyster bid farewell to their prior business tactics of lending out books to their subscribers for $9.95 per month. Now, they are beginning to sell books as individual items with the […]

Google to Revolutionize the Battery in Secret Lab

Google to Revolutionize the Battery in Secret Lab

The Google X lab, Google’s top-secret lab, is working hard to improve mobile devices by building a better battery. The issue is that there are now flying drones, wearable electronic devices and so on that are going to need batteries that meet more specific needs. Lithium-ion batteries that are in cell phones, and alkaline batteries […]

YouTube Creators Questioned About Racism

YouTube Creators Questioned About Racism

YouTube is a well-known platform amongst many people worldwide. Many people use the site for a variety of reasons whether to build an audience, broadcast their talents, watch shows, learn something new, or listen to music. Lately YouTube has had some users concerned with the company creators being prejudice. As hate marks are constantly on […]

General Electric Ready for Greatness

General Electric Ready for Greatness

General Electric (GE) is getting ready for greatness by doing a very typical thing, going on a diet. The company is reportedly poised to sell a $30 billion real estate portfolio. Part will be sold to private equity firm and financial institution Blackstone. Wells Fargo will purchase the rest. The deal includes warehouses apartment buildings, […]

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