IBM a Business Machine


International Business Machines Corporation (IBM) was founded by Charles Ranlett Flint, according to the to IBM Archives page. It has two offices in the State of New York. This Fortune 500 company serves 170 countries since its inception in 1911. It has gone through several names, including the Computing-Tabulating-Recording Company(CTR) , and Bundy Manufacturing Company before it landed the IBM logo and name in 1924.

In 2012, IBM ranked the second largest U.S. company for employees working worldwide as it topped out at a whopping 435,000. The company is an ever evolving mega platform. Always shifting its business ideas, it put aside business commoditizing with PCs and DRAMS to focus on options that were more profitable. Venturing into things like data analytics, cloud computing as well as green solutions expanded their profit margins from 16 percent in 2004 to 24 in 2013. The announcement of their buyout of Merge Health Inc. came in August of 2015. In October, IBM announced that it was buying out digital assets from the Weather Company which is owned by NBCUniversal. The buyout included all of the Weather Company data platforms, websites, and mobile apps. The buyout did not include the channel itself but the International Business Machine has entered a long-term License agreement for use of the Weather Channel’s data. The sale closed Jan. 29, 2016.

According to IBM Archives, the companies value is $75.5 billion. It arguably would not be too upsetting to the company to have a quarterly low of a 6 percent decline in April 2016. According to IBM, it had been 14 years since the last decline. With as much buying and merging as IBM does, such as with the Weather Company and Texas Memory Systems, one would think that the company could endure a couple of bad days, weeks, or even months. After all, they have been a recognized brand for decades.

IBM, a business machine monster,  is about innovation and how they can market their next product to the consumer.  A team called jStart turns ideas into solutions, which in turn allows IBM to capitalize on the emerging technologies engendered by jStart. Jim Smith, Chief Architect of jStart, says, “Basically, were a group of innovators. We have people that like to tinker–they’re very inquisitive, they like to take things apart and put them back together [again].”

According to IBM, the jStart process begins with an Exploratory Workshop at the client’s site. The jStart team works closely with their client which leads them into the Project Definition Workshops so that they can see exactly what the project entails. It then leads the team to what they call, Project Proposals, where they draw their idea before they head into the Implementation Stage. This means they have produced a successful execution of the prototype. The Final Deliverable can take upwards of 60 days so they can access the value-to-business relationship.

IBM says that today they are exploring Emerging Technologies through conversational computing. It means, to teach a speech enabled device or system new things using natural language. This software alone breathes how IBM is one of the fastest business machines, worldwide.

As needs evolve into higher end technologies, it is no wonder that IBM is trying to make intelligent devices understand and speak with consumers. The wave of the future rides on the coattails of companies like them.

By Tracy Blake
Edited by DiMarkco Chandler


IBM: Buisness Page
IBM: IBM Archives
Think: A History of Progress – Powered by IBM
Image Courtesy of Martin’s Flickr Page – Creative Commons License

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