Success Principles From ‘Def Comedy Jam’

Success Principles From ‘Def Comedy Jam’

In July of 1992, business magnate, and hip hop innovator Russell Simmons launched an obscure pilot built on the platform of young, African-American comedians displaying their talents called Def Comedy Jam. Appropriately named, a franchise with global appeal, Def Jam was the company Simmons co-founded. By 1992, hip hop had reached pandemic levels and everyone wanted […]