Motorola’s New Moto E Starts at $149


Motorola’s new Moto E, unveiled yesterday, starts at $149. It follows after the Lenovo company teased the tech industry with a hand-delivered package last week, which had the new Moto E, as revealed on Wednesday this week.

With the Mobile World Congress on March 2-5 coming, Motorola announced its second generation Moto E, the revamped budget phone that follows the popular original Moto E 2014. Moto E has now an LTE support and a bit larger display.

Motorola said they challenged themselves to create a premium, but more affordable phone for everyone. Moto E is the product of that vision, so that people will have a great smartphone experience as a choice.

President Rick Osterloh of Motorola said that people do not need to pay more to be connected to the world. Thus, they do what other companies are not doing – create affordable devices packed with great software and engineering, plus software updates and customer service. Such things, make Moto E different.

This second-generation Moto E looks very similar to its predecessor. Their differences are difficult to tell, unless when looked closer. The good news is, the new Moto E inherits the great ergonomics and design philosophy of the original model. It is aimed to feel better than any entry-level smartphones.

Moto E 2014 was among the best entry-level phones in the market, and its follow-up model seems to be even more appealing. Motorola’s new Moto E is still the company’s most affordable smartphone, starting at $149 with a 4G LTE, while 3G models are priced $119.

It has a larger display, faster 4G LTE and processor. It sports a 4.5-inch from 2014’s 4.3-inch, 540 x 960 resolution display, and is powered by Qualcomm Snapdragon 410 1.2 GHz chip. Powering the 3G version is Snapdragon 200.

Moto E comes in black or white variants. It has an 8GB internal storage from the 4GB, Android Lollipop, new 5MP camera with autofocus and 720p video recording, a VGA “for selfie” camera, 1GB expandable RAM and a 2390 mAh battery aimed to “last all day.”

The removable back plate is traded for colored, patented Motorola bands for the user to personalize the device more. There are six various color bands offered aside from the “Grip Shell” cases.

It has Quick Capture as well, a feature that allows the user to launch the camera with just a wrist’s twist. There is also the Active Display feature which wakes the screen when notifications come or when the user pulls out the handset from the pocket.

Included in Moto E are Motorola Assist and Moto Display. Moto Display keeps the handset dark until it gets a notification, or when the user nudges it. With the Sleep Mode and Meeting Mode of Motorola Assist, the user can tell the handset that he does not want to be bothered.

Motorala’s new Moto E is said to be available in more than 50 countries, starting at $149. It will be in Asia, Europe, as well as North and Latin America. In the U.S., the handset can be bought through the official website of Motorola. Later, it will be launched by Verizon Wireless.

By Judith Aparri

The Official Motorola Blog
The Verge

Photo courtesy by MotorolaImage and Video License

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