Taco Bell and the Million-Taco Giveaway

Taco Bell

On Tuesday, March 31, 2020, participating Taco Bells will be giving away free Doritos Locos T=tacos. This is only for people who order through the drive-thru.

Participating Taco Bells across the nation are taking part in the million-taco giveaway. Taco Bell is hoping to give away more than one million Doritos Locos tacos. This is their way of thanking guests who are “making a difference in the fight against the coronavirus in their neighborhoods.”

“For the past few weeks, we’ve been focused on making Taco Bell the safest place to work and eat, and now we’re giving America free tacos as a small way of saying thank you for how everyone is showing up for their communities,” stated Mark King, CEO of Taco Bell Corp.

According to King, franchisees are committed to providing tacos for essential workers in all communities. These essential employees include but are not limited to, grocery store employees, teachers, and medical personnel.

“We are working with our franchisees on a solution for this where possible, and we want to make sure this group knows how much we appreciate everything they are doing, King said in a March 27 announcement. He also said that Taco trucks would be sent out this week to bring food to “community heroes and those who work in essential roles every day.”

As part of Taco Bell’s efforts, the Taco Bell Foundation is making a $1 million donation for No Kid Hungry. This program provides meals to children who are not able to easily get food, especially now that districts are closed across the country.

This week, Taco Bell is planning to bring back the “Round-Up” program. This program allows drive-thru customers to round their orders up to the nearest dollar and donate the extra to the No Kid Hungry program.

“These are immediate steps we are taking, but this will not be the end. We will continue to share updates on our social channels and website. And I want to thank you, our loyal customers, for your help and patience as we continue to navigate this unprecedented time.”

By Jeanette Vietti

Sources:

FOX News: Taco Bell offering free tacos on Tuesday as a ‘thank you’ during coronavirus pandemic
Business Insider: Taco Bell is giving away free Doritos Locos Tacos at its drive-thrus, and you don’t even have to make a purchase to get them

Image Courtesy of JJBers’ Flickr Page – Creative Commons License

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